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Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your team of real estate agents once you choose one so they can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a team of real estate agents is the best way to determine the right selling price for your home. A team of real estate agents with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

We will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. Our team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your team of real estate agents.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. We will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your team of real estate agents to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

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Success Stories

Testimonials

Read what our clients have to say about working with us.

Anthony always made time to meet us. He made sure that we got to see houses that we wanted to see. He always answered questions no matter what time of day we asked. He never rushed us through showings. When we found our forever home, he worked so hard to get us the home. Although initially we did not get our offer accepted, when the house became available again he fought so hard for us and ultimately got us into our home. We were so happy with how smooth the process was and how he treated us. He was awesome with getting the kids excited and into looking at the homes with us and talked to us about the schools and even gave us some insight into theater programs for our oldest. We will recommend Anthony to anyone who wants an experience like ours! Anthony is an amazing agent.
Anthony always made time to meet us. He made sure that we got to see houses that we wanted to see. He always answered questions no matter what time of day we asked. He never rushed us through showings. When we found our forever home, he worked so hard to get us the home. Although initially we did not get our offer accepted, when the house became available again he fought so hard for us and ultimately got us into our home. We were so happy with how smooth the process was and how he treated us. He was awesome with getting the kids excited and into looking at the homes with us and talked to us about the schools and even gave us some insight into theater programs for our oldest. We will recommend Anthony to anyone who wants an experience like ours! Anthony is an amazing agent.
Bryan C.
Anthony is by far the best realtor I have worked with. He is very professional and very knowledgeable. Anthony was there every step of the way from beginning to end. He would go out of his way and always make time to speak to me and keep me updated on everything there was to know about my home buying experience. He is very polite and friendly and made myself and my son feel very comfortable when being around him, very easy to work with. He was always on top of things communicating with lenders and builders to make things happen. I will certainly talk to friends and family about him. Buying a home is always stressful. Anthony made my home buying experience very easy and stress free! Thank you so much!
Anthony is by far the best realtor I have worked with. He is very professional and very knowledgeable. Anthony was there every step of the way from beginning to end. He would go out of his way and always make time to speak to me and keep me updated on everything there was to know about my home buying experience. He is very polite and friendly and made myself and my son feel very comfortable when being around him, very easy to work with. He was always on top of things communicating with lenders and builders to make things happen. I will certainly talk to friends and family about him. Buying a home is always stressful. Anthony made my home buying experience very easy and stress free! Thank you so much!
Ed R.
Anthony was excellent to work with. He is very knowledgeable about the Phoenix area and vegetation. Anthony always always had open communication, and was quick to respond. He goes beyond what is expected of an agent. Anthony was available even after closing, and was always willing to assist. Even after closing Anthony has been available to answer my questions or help me in the garden. Anthony wants to make sure from beginning to end is a good experience for his clients. I can highly recommend Anthony if you are looking for an agent who is not just looking for a commission check, but an agent who wants his clients to be happy with their purchase.
Anthony was excellent to work with. He is very knowledgeable about the Phoenix area and vegetation. Anthony always always had open communication, and was quick to respond. He goes beyond what is expected of an agent. Anthony was available even after closing, and was always willing to assist. Even after closing Anthony has been available to answer my questions or help me in the garden. Anthony wants to make sure from beginning to end is a good experience for his clients. I can highly recommend Anthony if you are looking for an agent who is not just looking for a commission check, but an agent who wants his clients to be happy with their purchase.
Chandler
Mr. Guerriero is a true professorial. Our experience through this process could have been very stressful due to Covid -19 and the tight time line we needed to close on our house as we had just moved to Arizona. Mr. Guerriero took care of business and was on top of everything, actually ahead of scheduled and did the pushing for us. It truly felt as if he was the one buying the house from being present at the house inspections to going over all the repairs and concerns with us. I would recommend Anthony Guerriero to anyone who is in the market of buying or selling a house or property! It was an all around excellent experience.
Mr. Guerriero is a true professorial. Our experience through this process could have been very stressful due to Covid -19 and the tight time line we needed to close on our house as we had just moved to Arizona. Mr. Guerriero took care of business and was on top of everything, actually ahead of scheduled and did the pushing for us. It truly felt as if he was the one buying the house from being present at the house inspections to going over all the repairs and concerns with us. I would recommend Anthony Guerriero to anyone who is in the market of buying or selling a house or property! It was an all around excellent experience.
Art A.
Anthony Guerriero went above and beyond what my husband and I expected from a real estate agent. We were relocating from California and Anthony was able to help us find neighborhoods he knew would meet our needs and also tell us why certain areas may be less desirable. This was very important to us given our limited knowledge of the area. Putting an offer in on a house we had never walked through should have been nerve-wracking, but we trusted Anthony and knew he had our best interests in mind. We truly cannot say enough great things about Anthony!
Anthony Guerriero went above and beyond what my husband and I expected from a real estate agent. We were relocating from California and Anthony was able to help us find neighborhoods he knew would meet our needs and also tell us why certain areas may be less desirable. This was very important to us given our limited knowledge of the area. Putting an offer in on a house we had never walked through should have been nerve-wracking, but we trusted Anthony and knew he had our best interests in mind. We truly cannot say enough great things about Anthony!
Lindsay & Tyler S.
I would recommend Anthony Guerriero to anyone who is selling their home while living in another state, this scenario requires a realtor with excellent communication skills. In addition, it takes a dedicated realtor who is not afraid to get his hands dirty in order to sell the house. He went above and beyond the call of duty and he has raised the bar for realtors in Arizona. I would not hesitate to employ his services for selling or buying, he has the temperament and professionalism it takes to succeed.
I would recommend Anthony Guerriero to anyone who is selling their home while living in another state, this scenario requires a realtor with excellent communication skills. In addition, it takes a dedicated realtor who is not afraid to get his hands dirty in order to sell the house. He went above and beyond the call of duty and he has raised the bar for realtors in Arizona. I would not hesitate to employ his services for selling or buying, he has the temperament and professionalism it takes to succeed.
Linda F.
We have bought and sold several homes over the years and Anthony is by far the absolute best realtor we have had the pleasure of knowing and working with. Anthony's attention to detail is bar none and he is amazingly quick at answering calls and emails. The personal attention that we received from Anthony was greatly appreciated and it helped make the entire selling process simple and stress free. We would highly recommend Anthony for all of your real estate needs.
We have bought and sold several homes over the years and Anthony is by far the absolute best realtor we have had the pleasure of knowing and working with. Anthony's attention to detail is bar none and he is amazingly quick at answering calls and emails. The personal attention that we received from Anthony was greatly appreciated and it helped make the entire selling process simple and stress free. We would highly recommend Anthony for all of your real estate needs.
Larry & CariAnn S.
Anthony was the best agent we ever used! The house we bought was an old historic adobe and there were challenges with the transaction but Anthony was always one step ahead of the issues and had a solution for everyone of them. We moved from out of state and couldn't be there during most of the transactions so it was nice to have Anthony there to make sure things keep on moving. If it wasn't for Anthony I don't believe we would be in our dream home!
Anthony was the best agent we ever used! The house we bought was an old historic adobe and there were challenges with the transaction but Anthony was always one step ahead of the issues and had a solution for everyone of them. We moved from out of state and couldn't be there during most of the transactions so it was nice to have Anthony there to make sure things keep on moving. If it wasn't for Anthony I don't believe we would be in our dream home!
Daniel D.
Living in California and relocating is very stressful. Anthony was with us every step of the way, providing constant feedback and basically handling all our questions and concerns instantly. He went above and beyond for us at every turn. He made the transition much easier for us with his local knowledge and connections.
Living in California and relocating is very stressful. Anthony was with us every step of the way, providing constant feedback and basically handling all our questions and concerns instantly. He went above and beyond for us at every turn. He made the transition much easier for us with his local knowledge and connections.
Donna K.
Anthony was the perfect agent for us. He knew how to expertly navigate the market. He quickly learned what we wanted and did everything within his power to make it happen for us. We found the ideal home, despite the craziness of the 2021 market. Anthony was great.
Anthony was the perfect agent for us. He knew how to expertly navigate the market. He quickly learned what we wanted and did everything within his power to make it happen for us. We found the ideal home, despite the craziness of the 2021 market. Anthony was great.
Tyler C.
Anthony was really helpful when it came to finding our first own house really appreciated his help and patience when it came to looking for our home. Really recommend always on time always checking on his work and getting things done. Really happy with his work.
Anthony was really helpful when it came to finding our first own house really appreciated his help and patience when it came to looking for our home. Really recommend always on time always checking on his work and getting things done. Really happy with his work.
Vanessa M.
Mr. Anthony Guerriero his a professional agent, reliable and honest. Mr. Anthony has made the whole process of selling my house to exciting experience. I'm sure I will use him in the future for buying or selling a home.
Mr. Anthony Guerriero his a professional agent, reliable and honest. Mr. Anthony has made the whole process of selling my house to exciting experience. I'm sure I will use him in the future for buying or selling a home.
Ofer N.
I felt like I was buying from a family member. Anthony cared about the process as if he was buying the house for his family. I will only work with Anthony in the future if I plan to purchase more real estate.
I felt like I was buying from a family member. Anthony cared about the process as if he was buying the house for his family. I will only work with Anthony in the future if I plan to purchase more real estate.
Mickey S.
Absolute pleasure to work with, very good at communicating, knowledgeable about all aspects of the buying process from start to finish. I will be recommending Anthony to anyone I know looking for a agent.
Absolute pleasure to work with, very good at communicating, knowledgeable about all aspects of the buying process from start to finish. I will be recommending Anthony to anyone I know looking for a agent.
Jesse S.
Anthony was incredibly helpful and very pleasant throughout the whole experience. We are extremely satisfied and could not be happier with our experience in selling our home. Thank you so much Anthony!
Anthony was incredibly helpful and very pleasant throughout the whole experience. We are extremely satisfied and could not be happier with our experience in selling our home. Thank you so much Anthony!
Alex & Evelia
This guy was great! Went way above and beyond. Was very knowledgeable and personable. I would highly recommend Him and would definitely call back to use again.
This guy was great! Went way above and beyond. Was very knowledgeable and personable. I would highly recommend Him and would definitely call back to use again.
Onya F.
Very knowledgeable of the area he pointed me to exactly what looking for and we had an offer the same day and got it for the price I was looking for.
Very knowledgeable of the area he pointed me to exactly what looking for and we had an offer the same day and got it for the price I was looking for.
Paul F.
Anthony is the man. He networks hard and reassures he is on top of things. Keeps in contact almost daily during the process. Thanks brother!
Anthony is the man. He networks hard and reassures he is on top of things. Keeps in contact almost daily during the process. Thanks brother!
Ali S.
It was a great experience! House hunting from states away is not an easy task, and Anthony championed for us. He truly worked hard for us!
It was a great experience! House hunting from states away is not an easy task, and Anthony championed for us. He truly worked hard for us!
Timothy K.
We will recommend Anthony to our friends and family.
We will recommend Anthony to our friends and family.
Paul S.

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